The ‘travel trend’ that remains – authenticity

Authenticity has become a frequent buzz word in travel PR. People buy from people – always have, always will. We have a duty to ensure that a brand’s content is speaking in its customers’ [...]

Why Instagram is the Perfect Destination for Travel Brands

As a communications agency specialising in travel PR, we naturally view Instagram – with its 500 million users – as a key platform for our communication programmes for our travel clients. The [...]