Wild West secured coverage across key national consumer and trade media to influence decision-making during the key purchasing periods of the spring and summer months. The team complemented tactical and continued product placement coverage with brand partnerships, media competitions and ambassador programmes.
Kamado Joe’s trademark ceramic cooker is a grill, smoker and oven in one. So much more than a barbecue, it grills succulent meat with ease, bakes pizza and bread and can roast anything you’d normally cook in a traditional oven. The cooker is based on a traditional Japanese design. Kamado cooking is well established in the US, both in restaurants and in private households, and these cookers are fast gaining popularity in the UK.