The Cheese Shed
Wild West’s PR campaign strategy involved positioning The Cheese Shed as industry experts and raising brand awareness nationally through securing product placement in quality consumer food, lifestyle and wedding media.
The Cheese Shed is an innovative online cheese shop specialising in exceptional Westcountry artisan hand-made cheeses from small producers. With over 100 different cheeses, it offers a range of cheese subscriptions, gift boxes, hampers and celebratory or wedding cheese cakes for home delivery. It is also home to the UK’s most sophisticated online wedding cheese cake building tool – Cakebuilder – where customers can design and build a tiered cheese cake of up to 15 tiers tall.