Wild West’s PR campaign objective is to build Falmouth University’s national profile and develop its reputation as a creative innovation hub. While the University’s in-house team cover local media, Wild West is focused on national media opportunities for the university’s leadership team, positioning Falmouth University as an innovator in Higher Education and generating coverage for its high-achieving graduates, pioneering business-led approach and commitment to innovation.
Falmouth University was named Britain’s number one arts university by The 2015 Sunday Times University Guide. Established in 1902 as Falmouth College of Art, it has grown and transformed over a hundred years to attain University status – with an annual turnover of £50 million, 1,000 members of staff and a global reputation for excellence in research, scholarship and creative practice. The exceptional, multi-arts institution is spread across two campuses and has nearly 4,500 students – from foundation level, to PhD – from over 100 countries around the world.