Get involved with Earth Day 2018

What is Earth Day? Well, it’s a worldwide annual event to show support for environmental protection that started in 1970 – and it’s taking place this Sunday. Going green is the theme, but [...]

Wellness reads that inspire – 2018

This week, Balance magazine revealed its ‘Wellness 100’. Jamie Oliver leads this list of the most inspiring individuals making society ‘happier, healthier and more mindful using their voice for [...]

2018: The Year of the True Lifestyle Hotel?

Wild West Head of Wellbeing & Lifestyle, Maddi Tiscoe, shares her favourite predictions for the hotel sector for 2018 The hotel sector saw good fortune in 2017. PWC reported that last year UK [...]

THREE THINGS THAT MAKE YOU SCREAM ABOUT INFLUENCER MARKETING

We’ve been working with Social Media Influencers for around 9 years now, all in all. We’ve witnessed the birth of an industry, and the exponential growth of countless careers from all sides. With [...]

Four tips for working with influencers

2017 was a big year for the influencer industry. As a sector, its estimated worth now pushes $1 billion worldwide. With so many players in the game, delivering results that stand above the rest [...]

2017 in 6 Campaigns

As 2017 draws to a close, we’ve taken a look back over the past twelve months to select our favourite campaigns to share with you. Below are six of the best (in our opinion) – consider them [...]

2018 food & drink trends your brand needs to know about

Buckle up, because it’s that time of the year again, and over the coming months we are in for a raft of predictions on the latest trends set to impact our lives, as we move into a new year. Media [...]

Wild West Quickdraw: Daphne Skinnard of BBC Radio Cornwall

We’ve a very special Wild West Quick Draw to share: Assistant Editor at BBC Radio Cornwall and Deputy Lieutenant of Cornwall, Daphne Skinnard, kindly agreed answer an onslaught of questions, [...]

One sleep until the Sleep Out at the Eden Project

Tomorrow night, I – along with the rest of the team at Wild West Communications – will be spending the night in the great outdoors, at the Eden Project Sleep Out event, to raise money for [...]

Veganism in Vogue

It’s World Vegan Month this month, so what better time to take a closer look at what has become, in recent years, a truly global movement. Not so long ago, the decision to abstain from consuming [...]